Communication strategies for scientific dissemination. The mUNISS Historical Scientific Museum

Abstract

The evolution of multimedia formats and the appearance of an ecosystem of open source solutions for digital communication promotes a process in which the construction of knowledge, once confined to very specific institutions, opens up to the contributionsfrom a variety of new actors. A recent dissemination project for our University’s Historical Scientific Museum has allowed us to confront with this emerging scenario. This paper presents the strategies we adopted for empowering the visitor’s experience to a small exhibition space intended as an introductory step to the scientific collections of the University of Sassari. The project may be considered as an attempt to communicate complexity, exploring different ways for disseminating contents, tailoring goals, targeting audiences, to a very specific context and set of resources, in the direction of developing an integrated framework of tangible and digital elements from a locally based cosmopolitan perspective.