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dc.contributor.advisorGutiérrez Taño, Desiderio 
dc.contributor.authorSuarez Dominguez, Victoria
dc.date.accessioned2020-10-01T12:35:58Z
dc.date.available2020-10-01T12:35:58Z
dc.date.issued2020
dc.identifier.urihttp://riull.ull.es/xmlui/handle/915/21479
dc.description.abstractThis project seeks to develop from scratch an innovative tourism product or service designed from the profile of the business traveler that will be traced as part of the process. Part of the market niche detected within the business traveller segment: The leisure time in the destination of those travelers who travel alone for work, wich is usually scarce so is difficult The process is intended to be agile, flexible and customer-centered, so the "Design Thinking", the "Reverse Methodology" and a tool of those methodologies such as “The Value Proposition Canvas”en
dc.format.mimetypeapplication/pdf
dc.language.isoes
dc.rightsLicencia Creative Commons (Reconocimiento-No comercial-Sin obras derivadas 4.0 Internacional)
dc.rights.urihttps://creativecommons.org/licenses/by-nc-nd/4.0/deed.es_ES
dc.titleAplicación del pensamiento de diseño y la metodología inversa para el diseño de un producto innovador turístico que satisfaga las expectativas de ocio del viajero de negocio
dc.typeinfo:eu-repo/semantics/bachelorThesis
dc.subject.keywordpensamiento de diseñoes
dc.subject.keywordproducto innovadores
dc.subject.keywordviajero de negocioses
dc.subject.keywordtecnologíaes


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Licencia Creative Commons (Reconocimiento-No comercial-Sin obras derivadas 4.0 Internacional)
Except where otherwise noted, this item's license is described as Licencia Creative Commons (Reconocimiento-No comercial-Sin obras derivadas 4.0 Internacional)