RT info:eu-repo/semantics/masterThesis T1 Uso actual y potencialidades del producto local de las Islas Canarias: restaurantes a la carta en hoteles de 4 y 5 estrellas A1 Rodríguez González, Bentor Jesús AB The investigation carried out in this document aims to offer a view on the current usageof the Canary Islands local product by the different a la carte restaurants placed in five and fourstars hotels at Tenerife. Thus, the main objective of this investigation is to stablish a comparisonbetween the different restaurants, and to serve as a comparison with a parallel study, whichinvestigates the consumption of Canarian local product by buffet restaurants in five and four starshotels as well.This study is based on the investigation initiated by Gestión del Medio Rural Canarias,GMR from now on, which not only wants to know the level of knowledge people have about localproduction and the usage of it, but also to improve and promote the consumption of the localproduct.Finally, the investigation shows the results from which new ways to improve theconsumption and awareness of the local products are offered YR 2018 FD 2018 LK http://riull.ull.es/xmlui/handle/915/11051 UL http://riull.ull.es/xmlui/handle/915/11051 LA es NO Máster Universitario en Dirección y Planificación del Turismo DS Repositorio institucional de la Universidad de La Laguna RD 29-mar-2024