RT info:eu-repo/semantics/article
T1 Impact of Tourist Perceptions, Destination Image and Tourist Satisfaction on Destination Loyalty: A Conceptual Model
A1 Rajesh, R.
K1 Percepción
K1 Imagen
K1 Satisfacción
K1 Lealtad
K1 Atributos y Determinantes
AB The objective this research paper is develops a destination loyalty theoretical model byusing tourist perception, destination image and tourist satisfaction. These study analysis components,attributes, factor influencing the destination image and examine the tourist satisfaction and determinantsof destination loyalty. This is a conceptual paper attempts at evaluating recent empirical on destinationimage, tourist satisfaction and loyalty. The conceptual framework model is developed on the basis ofexisting theoretical and empirical research in the field of destination marketing. The models includefour constructs. Tourist Perception constructs has been influenced by factors like Historical and CulturalAttractions, Destination Affordability, Travel Environment, Natural Attractions, Entertainments andInfrastructure. Destination image construct has been influenced by factors like Infrastructure & Facilities,Heritage Attractions, Natural Made Attractions, Destination Safety & Cleanness, Friendly Local Community& Clam Atmosphere, Rejuvenation and Service Price and Affordability. The satisfaction construct has beeninfluenced by factors like Entertainments, Destination Attractions and Atmosphere, Accommodation, Food,Transportation Services and Shopping. The destination loyalty construct has influenced by intentions torevisit, word of mouth promotion and recommending to others. The earlier study result reveals that touristperception, destination image and tourist satisfaction directly influence destination loyalty. The outcomesof the study have significant managerial implications for destination marketing managers.
PB Instituto Universitario de Ciencias Politicas y Sociales. Universidad de La Laguna (Tenerife, España)
SN 1695-7121
YR 2013
FD 2013
LK http://riull.ull.es/xmlui/handle/915/14943
UL http://riull.ull.es/xmlui/handle/915/14943
LA en
DS Repositorio institucional de la Universidad de La Laguna
RD 27-dic-2024