RT info:eu-repo/semantics/article
T1 Satisfaction, motivation, loyalty and segmentation of tourists in World Heritage cities
T2 Satisfacción, motivación, lealtad y segmentación de los turistas en ciudades Patrimonio de la Humanidad
A1 López Guzmán, Tomás
A1 Pérez Gálvez, Jesús Claudio
A1 Muñoz-Fernández, Guzmán Antonio
K1 Motivación
K1 segmentación
K1 satisfacción
K1 lealtad
K1 Córdoba
K1 España
AB This paper presents research that deals with the study of the motivation, satisfaction and loyaltyof tourists visiting the city of Cordoba, Spain, a World Heritage Site. For this, the results of a study carriedout on tourists during their stay in the city are presented. The study identifies two motivational dimen‑sions in connection with the visit: one cultural and the other multi-motivational, which includes a varietyof reasons such as gastronomy and pleasure-seeking. Additionally, also analysed in this research is how themotivation for visiting the city leads to tourists having greater satisfaction with their visit and more loyaltyto that tourist destination.
PB Instituto Universitario de Ciencias Politicas y Sociales. Universidad de La Laguna (Tenerife, España)
YR 2018
FD 2018
LK http://riull.ull.es/xmlui/handle/915/16440
UL http://riull.ull.es/xmlui/handle/915/16440
LA en
DS Repositorio institucional de la Universidad de La Laguna
RD 21-dic-2024