RT info:eu-repo/semantics/bachelorThesis T1 La Yeta A1 Hurtado De Palacio, Ana A2 Grado En Diseño K1 Cartelería K1 Identidad corporativa K1 Producción audiovisual AB This end-of-degree project consists of the elaboration of the campaignadvertisement for an audiovisual project, specifically a short film.This is a fictitious short film, so the first part of theproject will consist of the approach of the plot, the characters andthe space in which it will develop. Once this base is solved,we will proceed to determine the aesthetics of the project as well as to generate identity elements for it. Subsequently, it will createtrailer as well as promotional material for both social networksas for physical format, such as posters, vinyls and merchandising.In addition, the cover of the CD version of the short film has been designed.Parallel to this process, the visual identity of theproducer (also fictitious) of the short film, as well as the pageswebsite of both the producer and the short film itself. YR 2021 FD 2021 LK http://riull.ull.es/xmlui/handle/915/25588 UL http://riull.ull.es/xmlui/handle/915/25588 LA es DS Repositorio institucional de la Universidad de La Laguna RD 25-abr-2024