RT info:eu-repo/semantics/article T1 Rcaderly Writing A1 La Farge, Tom AB Where editors once answered to publishers with something of a vision and couldtherefore take risks in the authors they chose, they now must show a profit. Further,because of a change in the tax laws, bookstores can no longer afford to keepbooks on the shelf for long and accordingly return unsold copies to the publisherwith great promptness. The result, of course, is that publishers favor authors whosework sells quickly, and the work that sells quickly is what the reader can easilyrecognize. My purpose here is to show how this happens, next to describe thegenre of “normal art” and the kind of writing it uses, which I call “writerly writing,and last to suggest an alternative to it, “readerly writing.” PB Servicio de Publicaciones. Universidad de La Laguna SN e-2530-8335 YR 1999 FD 1999 LK http://riull.ull.es/xmlui/handle/915/30338 UL http://riull.ull.es/xmlui/handle/915/30338 LA en DS Repositorio institucional de la Universidad de La Laguna RD 28-abr-2024