RT info:eu-repo/semantics/article
T1 A Discourse Analysis of Interactions with Alexa Virtual Assistant Showing Reproductions of Gender Bias
T2 Un análisis del discurso de las interacciones con la asistente virtual Alexa demostrando reproducciones de sesgo de género
A1 Oliveira, Christiane Burle de
A1 Amaral, Marilia Abrahão
K1 STS
K1 HCI
K1 Gender
K1 Artificial Intelligence
K1 Discourse Analysis
AB Virtual assistants are everywhere, and most of these artifacts come by default with a femalename and voice. This article refers to Science, Technology and Society (STS) studies toanalyze the reproduction of gender bias in the discourse of Alexa virtual assistant, making useof the French Discourse Analysis method. From the interaction with Alexa and comparisonof its responses with those found in previous surveys, it is identified the discursive andideological formations in such speech, aiming to find stereotypic patterns. By workingon the identification of unconscious gender biases in the discourse, approaching Human-Computer Interaction, this study presents how the prejudice-laden patriarchal culturepresents itself in mediation with technology. By analyzing the assistant’s answers to gender-related interactions, an awareness can be developed to help with a strategy of technologicalsolutions that adjust this experience and create a less harmful and more inclusive design.
PB Servicio de Publicaciones. Universidad de La Laguna
SN e-2530-8424
YR 2022
FD 2022
LK http://riull.ull.es/xmlui/handle/915/31073
UL http://riull.ull.es/xmlui/handle/915/31073
LA en
DS Repositorio institucional de la Universidad de La Laguna
RD 03-may-2024