RT info:eu-repo/semantics/bachelorThesis T1 Análisis de contenido web: un caso aplicado al turismo cinematográfico de Canarias A1 Jardim Herrera, Tiphareth A1 Acuña Rodríguez, Silvia A2 Grado en Turismo K1 análisis de contenido K1 comunicación en línea K1 film commissions AB The film industry in the Canary Islands has experienced great growth, reflected in the numerousaudiovisual productions shot in the territory. This fact comes hand in hand with the fiscal incentives ofthis autonomous community and the facilities offered by the film commissions as an internationallyaccepted and applied model of public institution. Therefore, the reality of the audiovisual sector in theregion confirms that it is an issue that deserves study and analysis, in this case with a view to itsinvolvement in tourism and the promotion of the destination (as a whole and of each island).Consequently, this study is based on a content analysis of the Canarian film commissions’ websites: animportant element for the online communication of the destination in the audiovisual and tourism sector. YR 2023 FD 2023 LK http://riull.ull.es/xmlui/handle/915/33313 UL http://riull.ull.es/xmlui/handle/915/33313 LA es DS Repositorio institucional de la Universidad de La Laguna RD 18-may-2025