Venice Vega Park: history, “more media” and new narrative paradigms

Abstract

Since its foundation, Vega, the Venice Scientific and Technological Park, aimed to be a research and innovation hub and an instrument for the reclamation and urban regeneration of the city’s former industrial district. It forms a cluster of approximately 60 companies today but still, it is not viewed as the innovation landmark it was supposed to be, ostensibly because of its past reputation. The project explores the role that, in this context, Information Design and Data Visualization may serve in conceiving a new narrative paradigm to tell the evolution of Vega in the form of an interactive application. The interface is composed of three main sections that connect past and present of the Park: a database of archive photos, a treemap based on the persisting rhetorics and a data visualization of its contemporary assets. The interactive application represents a tool to visually discover the Park and to understand its complexity through “datization”.